•     •   3 min read

ArtJoker: Good Order and Communication in Digital Companies

Roman Katerynchuk

About us:

  • Dig­i­tal agency
  • 120 employees
  • More than 13 years in the market
  • More than 6 years with Worksection
  • Clients: Toshi­ba, Pep­si­Co, Fresh­line, Pros­tor, Morosha and others.
ArtJok­er has been in the mar­ket since 2006. We devel­op and pro­mote e‑commerce busi­ness­es. Our clients are com­pa­nies such as Mit­sui Group, Pep­si­Co, name­ly such brands as Toshi­ba, Pep­si, as well as Fresh­line, Pros­tor etc.


We cov­er all needs of the client, rang­ing from devel­op­ment and design to growth and promotion.


How did you start using Worksection?

Before Work­sec­tion, we wrote tasks on paper. In the morn­ing, we’d put a sheet of tasks on each employ­ee’s desk, and in the evening we’d col­lect them with the reports filled in. It was a wild but, at the same time, roman­tic era.

As the num­ber of projects grew, the work slowed down. Reports and replies kept get­ting lost. A com­mu­ni­ca­tion gap opened up with­in the teams. The sheer num­ber of con­nec­tions turned team­work into chaos.


As the busi­ness was sys­tem­atized, we adopt­ed Work­sec­tion, and we have been con­tin­u­ing to use it for more than 6 years already. The company’s effi­cien­cy tripled.

Since then, all tasks with­in projects have been con­trolled through Work­sec­tion. Each employ­ee knows what they need to do and what work they’ve already completed.


This is our first and only task-track­ing tool. Work­sec­tion is our home base, where we plan devel­op­ment process­es and run mar­ket­ing tasks.


How is Work­sec­tion use­ful for you?

  • We work with clients
Our job is to help the client pro­mote and sell their prod­ucts. It’s impor­tant — espe­cial­ly in dig­i­tal — to be able to read what the client wants and to speak the same lan­guage as them. Opti­miz­ing work­flows and client rela­tion­ships is essen­tial for the effi­cien­cy and qual­i­ty of what we create.

In Work­sec­tion, it’s sim­ple: you cre­ate a project and, in a cou­ple of clicks, add the clien­t’s account to it. This lets the client take part in the work­flow: track the pro­jec­t’s progress, assign new tasks, and receive reports. 


  • We track time
A key fea­ture of Work­sec­tion is its built-in work-time track­er. It’s impor­tant for us to under­stand how much time a project takes. The timer and reports pro­vide detailed sta­tis­tics, which is handy when cal­cu­lat­ing a pro­jec­t’s margin.


  • We send reports
We update some clients on com­plet­ed work through Work­sec­tion. There’s noth­ing com­pli­cat­ed about it: employ­ees record what was done when they close a task, and the peo­ple respon­si­ble fill in the project report. Clients see this infor­ma­tion inside Worksection.

For more com­plex report­ing, we’ve inte­grat­ed 1C. Reports are export­ed from WS to 1C and recal­cu­lat­ed there.

Reports can be export­ed to an Excel spreadsheet

Hot tasks. Too many over­due ones?

As the com­pa­ny grew, there were more and more over­due tasks. Clear­ly, most of them had sim­ply lost their rel­e­vance. Some tasks aren’t high-pri­or­i­ty. And some­times employ­ees sim­ply for­get to close a task.

Work­sec­tion enables track­ing dead­lines in a cou­ple of clicks.

To keep over­due tasks to a min­i­mum, we always use task pri­or­i­ties and dead­lines. Some tasks call for a quick response and no-delay execution.

On top of that, we built a sim­ple fea­ture — a script for our chat mes­sen­ger — and inte­grat­ed it with Work­sec­tion. Over time, we taught the bot to tell apart the tasks we set and the ones we receive. Now, every Fri­day morn­ing, it reminds us to check and close the hot” tasks.


If we stopped using Work­sec­tion today, the company’s effi­cien­cy would decline dramatically.

We keep things in order

Smart project orga­ni­za­tion affects the team’s pro­duc­tiv­i­ty. To min­i­mize errors in com­mu­ni­ca­tion, we need a tool to enable all par­tic­i­pants to track, update and share sta­tus­es and reports in real time. Dig­i­tal stu­dios han­dle huge vol­umes of dig­i­tal data. A sin­gle space for man­ag­ing all project infor­ma­tion lets you store and secure­ly share data with employ­ees and clients.


Nowa­days it’s hard to imag­ine a com­pa­ny not using a PM sys­tem to run its projects. For us, Work­sec­tion is the tool that lets us bring order to a project and to our communication.

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