•     •   4 min read

Letsmake.site: «What you can't see clearly is difficult to keep in your head and control»

Mykyta Lovikov
CEO and founder of the Letsmake.site web studio
Myky­ta Lovikov, CEO and founder of the Letsmake.site web stu­dio, shared his expe­ri­ence of using Work­sec­tion with us. He also shared some inter­est­ing insights into the suc­cess and fail­ure of projects, as well as how pri­or­i­ti­za­tion can replace task deadlines.

Tell us about your company

We’re the Letsmake.site web stu­dio, and we devel­op turnkey web­sites. Our clients are estab­lished small and medi­um-sized busi­ness­es that seek to effec­tive­ly present them­selves online, increase the num­ber of clients or expand their busi­ness through enter­ing new mar­kets and attract­ing search traffic.

Let’s talk about the fea­tures of your projects

The result of our projects is usu­al­ly the cre­ation of a new site or updat­ing the func­tion­al­i­ty of exist­ing ones. Depend­ing on the for­mat and scale, it takes from 2 to 12 weeks. The devel­op­ment of a full-fledged turnkey cor­po­rate web­site takes on aver­age 6 – 8 weeks.

Usu­al­ly, 3 – 4 peo­ple par­tic­i­pate in each project, but for large projects, we involve addi­tion­al niche spe­cial­ists for non-core work. In addi­tion, as the own­er of the stu­dio, I am per­son­al­ly involved in the key stages of each project.

Screen­shot from the Letsmake.site website

Why do you think unsuc­cess­ful projects happen?

Unsuc­cess­ful projects hap­pen when some­thing goes wrong dur­ing the work on the project. And most prob­lems on devel­op­ment projects, in my expe­ri­ence, come from break­downs in the work and com­mu­ni­ca­tion management.

If you lose focus on what mat­ters right now, you can botch any project very quickly.
As for the suc­cess of projects, for me it means pos­i­tive feed­back from the client, the team’s sat­is­fac­tion with the result, and hit­ting the planned prof­it tar­gets. And the indi­ca­tor of that suc­cess is the traf­fic, sales, and busi­ness growth of my clients — which, in turn, guar­an­tees my pro­fes­sion­al growth. And there­fore my prof­it. That’s why I want the sites we make to be effec­tive, not just pretty.

How did you know it was time to imple­ment a project man­age­ment system?

I have been using Work­sec­tion for a long time, since around. 2015. I first tried it for per­son­al tasks, then sug­gest­ed and rolled it out at the com­pa­ny where I worked as a mar­keter at the time. Before that came a stage of chaos, note­books, Google Sheets, and Trel­lo. The num­ber of projects grew, and switch­ing between boards became more and more difficult.

So there was a need to keep all projects under con­trol in one place. That’s how I found Work­sec­tion. And when I start­ed my own busi­ness, I had no doubts about which task man­ag­er I need­ed to orga­nize processes.

How does Work­sec­tion help you at work?

Work­sec­tion helped me build a clear busi­ness process.

All tasks must exist in the task man­ag­er. Because what you can­not see clear­ly is dif­fi­cult to keep in your head and control.
Also, all updates, results of dis­cus­sions and agree­ments should be record­ed in com­ments to the spe­cif­ic task to which they relate. There is a list of stages that each task goes through (WAIT, DO, CON­TROL, DONE). And there is a respon­si­ble per­son for each stage.

Work­sec­tion high­lights over­due tasks in red. And when I sys­tem­at­i­cal­ly had the entire ser­vice inter­face glow­ing red from such tasks week after week, I thought:

Can I con­trol the future? — No.
Am I able to pre­dict the cre­ative process of oth­er peo­ple? — No.

All I can do as a man­ag­er is to deter­mine what is impor­tant to do at the moment and com­mu­ni­cate that to the per­son who’ll actu­al­ly do it.

That’s when I start­ed using task pri­or­i­ti­za­tion instead of deadlines.


The Work­sec­tion inter­face stopped flash­ing red, the ten­sion in the team’s work dis­ap­peared, and the num­ber of suc­cess­ful tasks and projects began to grow rapidly.

What is the key to a suc­cess­ful project?

High-qual­i­ty plan­ning and risk man­age­ment, as well as well-orga­nized project com­mu­ni­ca­tion between all its participants.

For me, the main cri­te­ri­on of a suc­cess­ful project is the total sat­is­fac­tion of all par­ties: the cus­tomer, the team and myself as the own­er of the stu­dio. And that includes meet­ing the pro­jec­t’s deadlines/​quality/​cost for the cus­tomer, how inter­est­ing the project is for the team’s pro­fes­sion­al growth, and the planned prof­itabil­i­ty fig­ures for me.

Which com­pa­nies do you think Work­sec­tion would be suit­able for? 

I know from my own expe­ri­ence that Work­sec­tion will def­i­nite­ly suit any small and medi­um-sized com­pa­ny with up to 20 – 30 peo­ple. Although it will also be use­ful for oth­er indus­tries and large com­pa­nies, because the sys­tem gives you the flex­i­bil­i­ty to orga­nize any process: from sales and mar­ket­ing to recruit­ing and onboard­ing employees..

I can def­i­nite­ly rec­om­mend Work­sec­tion as a task and process man­age­ment sys­tem for busi­ness, because it has every­thing you need to orga­nize the com­pa­ny’s work. It is use­ful and not annoy­ing, and this is very important :)

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